For farmers, choosing the right seed isn’t just a decision, it’s a commitment that shapes the season ahead. That’s why Allegiant Seed introduces Pledging Day, a moment that celebrates commitment, confidence, and the pursuit of a winning season.
This OLV campaign launched during football season and builds upon CHS’s existing “Pledge Allegiant” platform.
In our second spot, we show the partnership between farmers and CHS reps.
Senior Art Director: Michelle Pelowski | Art Director: Angie Yoo | Copywriter: Rose Carlson | GCD: John Neerland